While the telecommunications industry has not been plagued by union organizing efforts, a disquieting trend seems to be afoot. Since July 2005, the Communications Workers of America has been able to convert 16,500 former AT&T Wireless workers into union members at Cingular Wireless retail stores and call centers. The fact that many Cingular stores are in the South, where organizing efforts have historically met with resistance, is even more disquieting.
While Cingular has an almost completely unionized workforce, the percentage of unionized workers at utility companies has dropped to 21% from 42 % over the last twenty years. The wireless industry has about 225,000 workers, including managers, and approximately 39,000 of them belong to a union. Just about all of those unionized workers are at Cingular.
All of Cingular’s wireless competitors have successfully avoided the threat of unionization. Unions, utility companies, and Wall Street are examining the situation at Cingular.
The attitude of unions is that success at Cingular means they can succeed in organizing other telecom companies.
Other utility companies are keeping a watchful eye on the unions, wondering when and if they will be targets for unionization. They should have action plans in place for dealing with such threats.
On Wall Street, telecom analysts have taken a “wait-and-see” position. So far, there has not been a negative effect on earnings at Cingular, but a unionized workforce is a more expensive one than a non-union workforce, and labor costs eat into a company’s profitability.
The telecom industry is one that all labor relations professionals should be watching carefully, for organizing efforts at targeted companies may very well portend a future of numerous such efforts, especially from the unions that broke away from the AFL-CIO
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